Bullet Chart with Percentage Values Against Target

Use this bullet chart PowerPoint template with percentage values to visualize and compare target vs. actual performance data (percentages) using an additional dimension of 3 qualitative ranges.

Chart Template for PowerPoint

In his template;

  • Specify same or different target value for each category.
  • Also specify your own performance range values and labels. 
  • Percentages are derived from numeric input data using formulas. 


Bullet Chart



How to use and edit this chart template

To edit this chart template, execute following steps.

  1. Right click on the chart to open chart menu. Click Edit Data. This will open the linked Excel sheet (see video below).
  2. Enter categories in column A.
  3. Specify your own quantitative values for each qualitative performance range in columns G, G and H. In this template with three performance ranges, less than 50% is set to poor range , 51% – 70% is set to acceptable range and 71% and above is set to excellent range.
  4. Enter variable 1 values in column B.
  5. Enter variable 2 values in column C.
  6. The ratio / percentage between variable 1 and variable 2 is derived in column D, from numeric data input.
  7. Enter target values in column E. They can be same for all categories or different for each category. 
  8. You can add your data manually or copy data from Excel or any other data source.
  9. Close the Excel sheet.
  10. Restyle and customize to change text, fonts, colors etc. to match your brand guidelines, corporate identity / corporate design and preferences.
  11. Modify the template for your own use case, industry or job function. Easily change, add or delete categories and corresponding data series, if you have more/less data than provided in this ready-to-use template.
  12. File format: PPTX. Compatible with PowerPoint 2010 and above.

Use case example: Proposals to sales closure ratio against target

The bullet chart in above example measures proposals to sales closure ratio against target for 7 branches of an organization. Each branch has a different target, indicated by a black marker line. Actual percentage target achievement for each branch is indicated by an orange bar.

The achievement percentages, in addition to quantitative values, are also auto placed in one of the three qualitative performance ranges – poor, acceptable and excellent, color coded with gray, blue and green colors respectively. 

With a glance at the chart, audience can make out (a) which branches have surpassed targets (b) which branches haven’t met targets and (c) where do they fall in terms of qualitative performance. 

An excellent way to show performance in dashboard. 

Also see bullet chart with numeric values for target vs. actual performance comparison.


% Closed Sales = (Number of closed sales / Number of proposals) x 100

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Numbers have an important story to tell. They rely on you to give them a clear and convincing voice.

Stephen Few

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