Bullet Chart for Target vs. Actual Performance (Percentage Values)

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Chart Type
Bullet Chart
Use For
Absolute and Against Target Comparison
You can customize this Bullet Chart for any report where you need to;

compare target vs. actual performance, using additional dimensions of 3 qualitative ranges.

Key Features

  • You can specify same or different target value for each category.
  • You can also specify your own performance range values and labels.
  • Percentages are derived from numeric input data using formulas.
  • Pre-built data setup with comments, so that you don’t have to spend time figuring out how to setup data correctly.
  • Uncluttered charts with professional formatting and styles that automatically adopt to your data, so that you don’t have to find, learn and fine tune tens of hidden settings.
  • Out-of-box single/dual axis charts for numeric, percentage and currency data, with pre-placed data labels, legends and offbeat markers for engaging presentations.
  • Fully functional data chart with real world data.


The bullet chart in above example measures proposals to sales closure ratio against target for 7 branches of an organization. Each branch has a different target, indicated by a black marker line. Actual percentage target achievement for each branch is indicated by an orange bar.

The achievement percentages, in addition to quantitative values, are also auto placed in one of the three qualitative performance ranges – poor, acceptable and excellent, color coded with gray, blue and green colors respectively.

With a glance at the chart, audience can make out (a) which branches have surpassed targets (b) which branches haven’t met targets and (c) where do they fall in terms of qualitative performance.

Also see bullet chart with numeric values for target vs. actual performance comparison.


% Closed Sales Ratio = (Number of closed sales / Number of proposals) x 100

Chart Data

To edit chart data, execute following steps.

  1. Right click on the chart to open chart menu. Click Edit Data. This will open the linked Excel sheet (see video below).
  2. Enter categories in column A.
  3. Specify your own quantitative values for each qualitative performance range in columns G, G and H. In this template with three performance ranges, less than 50% is set to poor range , 51% – 70% is set to acceptable range and 71% and above is set to excellent range.
  4. Enter variable 1 values in column B.
  5. Enter variable 2 values in column C.
  6. The ratio / percentage between variable 1 and variable 2 is derived in column D, from numeric data input.
  7. Enter target values in column E. They can be same for all categories or different for each category.
  8. Close the Excel sheet.

Video Demo

The following video shows how you can easily edit data and customize the PowerPoint chart template in minutes, for any report or data analysis presentation, irrespective of industry or job function.


Modern 16:9 aspect ratio. You can easily change to 4:3 aspect ratio, or resize to any dimension.
100% editable and fully customizable. You can edit data, change text and fonts, apply your custom brand colors. Basically, you can edit and  customize every chart element.
File Format:

PPTX. Compatible with PowerPoint 2010 and above.

Instant access and download. Can be saved as PDF, PNG, JPG to insert in MS Word or in other documents or to use on websites and blogs.
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